We’re just like you so we know what you want and need: simple, reliable, quality products that easily fit into your day-to-day routine. The road most travelled isn’t your style. You work hard to forge your own path, that’s what "blu" stands for: the individual. We know that you look forward to the time where you can let loose and just be yourself, so we make sure that when you arrive, you’re not disappointed.
Long before “Vaping” was a word in the Oxford dictionary, we were smokers dreaming of a life without the negatives of ash or lingering odours. Our desire to explore alternatives, adventure without boundaries and our right to self-expression fueled our drive to introduce our first innovation to the world.
Since being founded in 2009, your personal experience remains at the heart of everything we do. We consistently push ourselves to take a great product and make it better by paying attention to your input. Your feedback is the compass for our next direction. We’re proud to be the pioneers of our category and work hard to exceed expectations every time. Like all great brands, we don’t ride the waves of culture, we make them.
Blue Ice Pods myBlu
Chill out with icy Menthol and wild, ripened blueberry flavours designed to make Blue Ice a uniquely new vape.
Our flavours are made with domestic and imported ingredients: nicotine, propylene glycol and vegetable glycerin, ..
Blueberry Intense Nicotine Salts myBlu
Our popular Blueberry Liquidpods faithfully deliver the refreshing flavour of ripe handpicked, wait for it. Blueberries.
Thanks to nicotine salt’s unique extraction process the full range of fruity..
Cafe Latte Pods myBlu
Enjoy your morning pick-me-up and your blu all in one with hearty notes of roasted espresso beans and steamed milk.
Our flavours are made with domestic and imported ingredients: nicotine (not in the 0% liquid pod), propyle..
Green Apple Pods myBlu
Pucker up for a sweet and sour vape inspired by mouth-watering green apples! With a tart and tangy natural flavour, you’ll love the taste of freshly-picked Granny Smith apples.
Our flavours are made with domest..
Mango Apricot Pods myBlu
Vacation with our sweet and tangy flavour inspired by a taste of paradise. Enjoy notes of mango and apricot for a full fruit finish.
Our flavours are made with domestic and imported ingredients: nicotine, propylene glycol..
Menthol Intense Nicotine Salts myBlu
Because you can never have enough mint in your menthol.
Thanks to nicotine salt’s unique extraction process, the freshness of peppermint and spearmint is combined with an intense nicotine experience, a..
Menthol Pods myBlu
Our Menthol was designed to represent notes of sweet spearmint and peppermint to give this flavour the classically fresh taste it's known for.
Our flavours are made with domestic and imported ingredients: nicotine (not in..
myBlu ACE Coil Heads
100% Leak resistant.
Double wall design.
Beauty in simplicity. The coil is an essential part of the ACE™ vaporiser that plays a critical role in its powerful sub-ohm performance. Working in..
myBlu Pen Starter Kit
Ultimate satisfaction, vapour delivery and convenience.
One-click liquid pods let you switch flavours in seconds.
Reliable power and rapid recharging.
You are introducing the best vaping experience yet, myblu&trad..
Strawberry Intense Nicotine Salts myBlu
If you’ve never experienced the flavour sensation of a cool icy strawberry, you are missing out.
Thanks to nicotine salt’s unique extraction process the full range of minty sweetness is comb..
Tobacco Crème Pods myBlu
Try this rich, aromatic blend crafted for the flavour of full-bodied tobacco with notes of creamy vanilla bean.
Our flavours are made with domestic and imported ingredients: nicotine (not in the 0% liquid po..
Tobacco Intense Nicotine Salts myBlu
The rich and full tobacco flavour from our Intense range is sure to satisfy anyone looking for an everyday smoking experience, reinvented with all the benefits of vaping.
Using a special extraction process, ..
Tobacco Pods myBlu
We created blu® Tobacco to mimic the authentic and classic taste of rich, robust tobacco that has made this our most popular flavour yet.
Our flavours are made with domestic and imported ingredients: nicotine (not in the ..